IT Talk Wro: Boosting Project Potential with BA & QA Insights

18:00 Start

18:05 - 18:55 Matchmaking: Pairing Projects with the Right BA Expertise; Igor Yamshanov

19:00 - 19:45 User Behavior Analytics Tools: Reasons and Implementation; Paweł Barszczyk

19:30 - 21:00 Networking

21:00 Zakończenie

Matchmaking: Pairing Projects with the Right BA Expertise - Igor Yamshanov PhD, Head of BA @ Media & Entertainment Practice, DataArt.

Let's take a brief overview of the differences in competence levels, such as junior, mid-level, and senior, and match them to various types of projects. We'll also highlight the compositions that work best. Additionally, we'll analyze these compositions based on the needs of different stakeholders, including clients, project managers, and business analysts.

Igor is a business analyst with over 15 years of expertise in both outsourcing and in-house product companies. Responsible for advancing the proficiency in business analysis and for the accumulation and intensifying expertise in the media and entertainment domains. Serial mentor. 

User Behavior Analytics Tools: Reasons and Implementation - Paweł Barszczyk, Middle UX researcher 

Many tools on the market allow you to track the behavior of users of digital products. Why is their use important for product development and how should we implement them to provide valuable data for the team? What to avoid during implementation and why.

Paweł is a passionate UX researcher focused on gathering qualitative and quantitative data to find solutions to improve the user experience for multiple digital products.